Brand values stand at the very core of our brand. They’re the centre from which everything radiates—including our brand’s look (design), message (voice), and relationships (customer service). Production Canada is pleased to present our brand values:
Authentic: genuine; real.
Inventive: having the ability to create or design new things or to think originally.
Respectful: showing politeness.
Focused: to concentrate.
Trustworthy: able to be relied on as honest or truthful.